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ADEAM
Naomi Osaka
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Japanese Heritage
Beginning as an exploration of their shared Japanese heritage and affinity for a powerful feminine aesthetic, tennis star Naomi Osaka and ADEAM designer Hanako Maeda, collaborated to bring this unique collection to life. Focusing on the multifaced culture in Japan and melding the traditional with the modern, the resulting designs are intellectual, feminine and created for today's well travelled global woman.
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Traditional Meets Modern
Traditional elements can be seen in the origami draping and architectural seams, while the more modern Harajuku girl "kawaii" aesthetic is offered in the ruffled lace and soft feminine knits.